While you might think that being able to resell websites means that you will have an easy career where you can just sit back, buy, and sell websites, the truth is that if you would like to actually be successful at what you do, it takes a little more energy and effort than that. This is because in order to resell websites, you will have to outsource web design services to a private label company that will then do the work for you and that means that you will have a second relationship outside of the one that you maintain with your customers to cater to and nurture. Once you find such a link and are able to come to an understanding with the professionals you have to align yourself with, you will then be ready to resell websites in the right manner.
You must always keep in mind that when you outsource websites to a third party that you are banking on their work to help you resell websites coherently rather than making you look like a fool through subpar work. This means that before you hit the digital streets to resell websites at all, you need to really work on your relationship with your private label affiliates. Doing so will have very good ramifications for how well your business is able to do in the future.
Since outsourced web design will be the brainchild of the private label company, it is important to not give up total control even though they will be the ones creating the services. Your customers will tell you what they want and web design outsourcing dictates that your affiliates will follow suit in the game of telephone. The only way you will be a successful website reseller is if you are not afraid to get aggressive regarding what your customers need.
Of course, there are your needs to think about as well. You must make sure that in addition to providing services that will meet the criteria of your customers that your private label affiliates are also not overcharging you. You need to get paid too or else there is no point in being in this business.
Ultimately, you will find a sweet spot that will let you, your customers, and your affiliates make more money. In the process, you can start a great business that will only get better with time. In the end, it will be your bread and butter.